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Shannon Walker of Deeley Harley-Davidson Canada, proudly presenting MJ DeCoteau from Rethink Breast Cancer the annual proceeds cheque from the 2012 Pink Label sales proceeds Shannon Walker of Deeley Harley-Davidson Canada, proudly presenting MJ DeCoteau from Rethink Breast Cancer the annual proceeds cheque from the 2012 Pink Label sales proceeds

Deeley Harley-Davidson Raises Over $26,000 Through Pink Label Motorclothes for Rethink Breast Cancer

Written by  on Friday, 01 February 2013 13:02

CONCORD, Ontario (February 1, 2013) - Representatives of Deeley Harley-Davidson® Canada made a personal visit to the office of Rethink Breast Cancer to deliver a cheque for this year’s donation of $26,018, contributing to the fight against breast cancer. By sharing the Harley-Davidson® spirit and purchasing items from the Canadian Pink Label collection, people across Canada have helped women affected by breast cancer, through a portion of the proceeds from each sale being donated to Rethink Breast Cancer.

“Deeley Harley-Davidson® Canada is proud to be partnered with Rethink Breast Cancer. Over the past three years, we have raised over $80,000,” said Shannon Walker, Manager, MotorClothes & General Merchandise. “With the launch of nine new Pink Label styles, ladies across Canada can contribute to the cause and look fashionable while riding their Harley-Davidson® motorcycles.”

Harley-Davidson® supports all its riders, and with its philanthropic spirit, there is a greater sense of contribution within the community. Deeley Harley-Davidson® Canada is committed to supporting the research aimed at finding a cure and supporting women dealing with breast cancer.

“Rethink has been a proud partner with Deeley Harley-Davidson® Canada since 2010, and we are thrilled to continue to receive their support,” said MJ DeCoteau, Executive Director and Founder of Rethink Breast Cancer. “We support young women dealing with breast cancer, and what better partner than Deeley that embodies strength and empowerment for all women.”

Rethink Breast Cancer is dedicated to providing innovative education, research, and support programs for young women, making the partnership with Deeley Harley-Davidson® Canada a seamless collaboration to aid and empower women.

For further information on the Pink Label MotorClothes® collection and how to contribute to Rethink Breast Cancer, please visit: http://www.garageparty.ca/garageParty/en/pinkLabel.asp.

-- Press release from Deeley Harley-Davidson

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Graeme Jones

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